One of the world’s most innovative boutique hotels, Hub Porteño challenges the status quo by creating customized experiences that take charge of their guests’ experience, connecting them with the city’s most interesting cultural experts through a level of service traditionally only offered in remote luxury lodges. We worked with Hub Porteño ahead of the launch, ensuring the successful introduction of this new concept to the press, trade and consumer market, as well as Europe’s leading luxury travel specialist. Part of managing their ongoing content and digital strategy, we produced a series of short films with their experts.
- Launch and positioning of hotel and restaurant to International and LatAm Press, across 3 languages.
- PR and Sales Representation to luxury travel specialists and influencers.
- Content creation – production of short film series and regular blog posts for online site.
- Social media strategy and implementation
- Lead pieces in CNT, Forbes, the NY Times, The Financial Times
- Tarquino voted the highest new entry (16) in San Pellegrino’s 50 Best 2014.